The winning framework for creating optimal outcomes through VALUE-DRIVEN COMMUNICATION.
TRUSTED BY
“Steve is an expert at cutting through the corporate speak to focus on our audience, creating lasting impact and positive outcomes for them and for our global brand.”
CISCO | Mark Murphy, Director Partner Go to Market
Before we tell someone what to do or what to buy, we have to clearly communicate why doing it or buying it creates deep, meaningful value for THEM.
Until our teams and customers know why they should invest time and effort in our message, they won’t. Lack of perceived value results in reduced sales and costs global organizations an average $3.7M per employee in career underperformance and failed program executions.
Value-driven communication is the key to optimal outcomes and clear purpose of performance for our brands, our people, and our customers.
Steve has spent 27 years partnering with the world’s top brands to develop and deliver thousands of value-driven messages, earning deep customer investment and helping to strengthen client connections and close million-dollar deals.
As a public face and voice for Cisco, HP, Intel, Fujifilm, Bayer, Panasonic, GE, and more than 100 others, Steve has field tested and data researched how an audience finds the value in both internal and external communications or doesn't. And why.
Obvious Passion. Clear Value. Infectious Energy.
Obvious Passion. Clear Value. Infectious Energy.
Steve’s 3-tier Lead With Value™ program delivers a data-backed strategic path to value-based communication between executives and their directors and between leaders and their teams.
When every voice from the top of the pyramid to the bottom and across every business unit is clear and empowered, every player understands the deep personal value in their role. When every role is fully invested in creating optimal outcomes, organizations realize 17x value return on salary paid.*
Give Steve an hour and he’ll give your event audience
Supercharged Team Engagement and Performance
The 3 Levels of Psychological Information Processing
Bullseye Impact Targets: Innovation, Destination, Motivation
The Optimal Outcome Formula: Information + Inspiration = Investment
Brand Differentiation in Increasingly Competitive Markets
FORTUNE Brand Corporate Storytelling Success Insights
Leadership Authority Through Value-Driven Clarity
Argument Structure and Flow for Earning Trust and Buy-In
Steve empowers your attendees to Lead With Value™ so they can deliver value-driven communication to their teams and organizations.
“A truly remarkable, powerful, and actionable keynote. I wish every guest speaker would create this much value for our attendees.”
NOKIA | Bill Duncan, VP of Marketing
NOTHING GETS SOLD UNTIL THE STORY GETS TOLD
“Steve is a natural storyteller who’s so compelling, you WILL believe that you are the hero.”
FUJIFILM | Mark Stephenson, Print Product Lead
No one likes a sales pitch, but everyone loves a great story. Sales without story or pitch without payoff are recipes for lost opportunity – and the reasons most engagements fail to create success. The best brands and leaders blend marketing with meaning, promotion with passion, and information with insight. Because the world’s top communicators know that Nothing Gets Sold Until the Story Gets Told.